Insights

It’s all about the users

Category

Insights

Released at

06.11.2020

Metainfo

Rail, Passenger Experience, Interior inventions
Georg Malleier
Head of Tactics
Contact now

Why a good passenger experience should be the most important aspect of the Mobility Interior, why the path to this goal passes through the trends of tomorrow.

Work here, live there. Visit relatives that no longer live just down the street, take a quick weekend trip to another city, head to the lake or another country for a business meeting. We are constantly becoming more mobile, spending more time in transit from A to B, and each of us has different needs.

In the professional world there is a term for what one encounters while sitting in the train: the passenger experience. It includes everything from the hardness of the seats to the lighting to the subjective perception of the interior space. If one wishes to move people to use a mode of transport, the experience must fit. And yet, the passenger experience on the rails is often still the same as 15 years ago, so the railway’s image is gathering dust. While rail travel is an innovation driver and practically unbeatable for sustainable mobility, the interiors are often wide of the mark when it comes to the travelers’ needs. 

Why this is the case is a question that can’t be answered very easily. But there is no question that this has to change. To do so, will require proactive and forward-thinking developments and smart solutions that tailored to the people. People who start with development when there is already a present need are just as doomed to failure, when it comes to innovation, as those who only rely on existing concepts. 

That’s why the Seisenbacher team is constantly observing the trends and framework conditions in the industry and society. Together with our partners, we can therefore identify what will constitute the basis and focus of our developments. The desire for more connectivity, for example, will continue to accompany us into the future, and striving for more security on all levels will also stay with us after the end of a global pandemic. 

These are some of the core themes of our current development. The solutions for the very personal need, which we must always keep an eye on, follow from them. After all, a father with his child on the way to the grandparents expects something different from his journey from a businesswoman on the way to a meeting. 

Being focused on the needs of all these travelers makes it easier on the whole to account for the wishes of manufacturers and operators. Of course, they also have other requirements, for example concerning the integration and maintenance of the interiors, or for logistical or financial considerations. 

However: happy travelers, who rather than just waiting for the travel time to pass can use the time to live and be productive, ensure good usage of capacity and healthy order ledgers. And so, the best possible passenger experience benefits everyone, in the end –  manufacturers, operators, but above all the people. 

Have we caught your interest?

Then let me know how I can assist you.
Georg Malleier
Head of Tactics
Contact now

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